YouTube on TVs is replaced as a “primary” visualization device, 2025 detailed objectives 

The YouTube CEO, Neal Mohan, launched with a “Grands Paris for 2025” review, with this year the 20th anniversary of the site.

We have learned that “television has exceeded cellular and is now the main device for the visualization of YouTube in the United States (in surveillance times)” in December 2024.

The spectators look, on average, more than 1B hours of YouTube on televisions daily

This “new” television delight in “interactive and includes things like shorts (yes, other people watch them on television), podcasts and live flows, along sports, comedies and communications of the screens they already like To other people. ” To this end, YouTube will continue to be the TV application in 2025:

Meanwhile, with podcasts (“the maximum service used to pay attention to podcasts in the United States”), YouTube this year “will display more teams to take care of podcasters, improve the monetization of creators and facilitate the discovery of podcasts” .

The communities will be made for more creators this year, while the media overcome (rally / stimulation aimed at the observer paid for emerging creators) reaches more markets.

In the AI ​​front, YouTube says that creators are “the greatest enthusiastic of how AI can with its bread and butter production. ” Meanwhile, the newest style of videos I see 2 will be incorporated “soon” to the sleep screen.  

The automatic dubbing must be had, which offers a video translation in one click on several languages, for all the creators of the YouTube spouse program “at the end of this month. ” 

For double audio videos, more than 40% of the general observation time comes from the audience to whom to pay attention to a double language.

Editor in chief. Interested in the minute of Google and Alphabet. Tip / speech: abner@9to5g. com

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