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The new Reno7 series is composed of 3 5G models, all equipped with Portrait Expert features and revolutionary technology
Iconic portrait camera formula and rugged setup for extraordinary content capture and a 5G experience
The Reno7 series is available to purchase now on OPPO’s regional e-commerce websites and partner retail stores.
DUBAI, United Arab Emirates, May 26, 2022 /PRNewswire/ — The OPPO Reno series continues to provide users with industry-leading smartphone shooting features and the new series, Reno7, also known as The Portrait Expert, is no different. The new Reno7 Pro 5G is powered by two flagship image sensors, the IMX709 and IMX766, and has seamlessly combined professional hardware with professional algorithms to create an entirely new breakthrough in portrait images.
NEXT-GENERATION RGBW SENSOR POWERED BY THE REVOLUTIONARY QUADRA BINNING ALGORITHM
The art of capturing light is known as photography. Camera brands have strived to achieve greater light absorption and purer light for more than a century, because the softer it is captured, the sharper the symbol created by translating the light sign into a virtual sign. The smartphone industry has been involved for years in how to soften the supply.
RgbW generation, a fine-tuned and modified edition of the RGGB pixel arrangement of Bayer’s matrix, has become one of the main focuses in the field of symbol generation in recent years. However, due to issues such as the production process, limited sensor computing power, and cross signals, symbols taken with classic RGBW pixel array sensors are prone to chromatic aberrations and false colors. Therefore, RGBW sensors have never been considered as the main option for improving sensor sensitivity.
OPPO never stopped and continued its studies on sensor technologies to find a way to develop a smooth sensitivity. The hardest thing for the R team
the r team
THE FIRST IN THE INDUSTRY TO INTEGRATE SELF-DEVELOPED ALGORITHMS INTO SENSOR HARDWARE
The reinforcement and verification of the real-time logistics rule set (RTL) of OPPO’s self-developed Quadra Binning algorithm was completed in April 2020. Four months later, the RTL of the Quadra Binning rule set was effectively incorporated into the RGBW sensor to create the developed RGBW symbol auto-fuser. The sensor was effectively introduced with OPPO’s patented RGBW symbol fuser and was dubbed the IMX709 ultra-sensitive sensor. OPPO’s imaging and progression studies team also worked intensively with chipmakers, adding Qualcomm and MediaTek, to conduct compatibility tests on the IMX709 to ensure compatibility. the IMX615, the IMX709 provides 60% more smoothness and produces 35% less noise.
In addition, the R team
OPPO AND SONY COLLABORATED ON THE CREATION OF A LARGE 1/1. 56-INCH SENSOR
OPPO and Sony co-designed the IMX766 which measures 1/1. 56 inches, supports a resolution of 50 megapixels and features 1 μm pixels (or 2μm pixels employing the Quadra Binning rule set developed through OPPO). The main camera supports 2. 0 focus on all pixels, which means all pixels can be used for work. So, whether you’re working on something big or small, near or far, the IMX766 is fast and accurate. Identical to the IMX709 on the front camera, the IMX766 also supports DOL-HDR at the hardware level. Thus, it reduces ghosting effects and allows real-time HDR video previews on the screen.
DSLR PORTRAITS WITH PORTRAIT MODE
With its professional DOF (depth of field) and bokeh algorithms, the Reno7 series provides an absolutely herbal DOF effect to the background of portrait photographs, bringing DSLR-level portrait photographs to smartphones. To recreate professional DOF effects as seen in DSLR cameras, the process of reconstructing bokeh light is key. OPPO imaging engineers optimize algorithms to delicately reconstruct bokeh light in a way that faithfully mimics the effects observed in DSLR cameras.
In addition, with the help of Portrait mode, background saturation and definition of bokeh lighting fixtures are further enhanced. Therefore, you can soften the backgrounds and create photographs with more intensity and realism. Portrait mode also optimizes skin tone, which helps the theme. of the portrait stand out while maintaining their natural skin.
Recording portrait videos at dusk and backlight is one of the most demanding situations for cameras, especially smartphones. Processing brightness, clarity, noise, and portrait processing in low-light environments is a daunting task for a smartphone’s imaging system. in the background and does not require users to turn it on manually. The rule set automatically applies the appropriate presets to optimize videos when it detects a low-light or backlit environment. A beautiful sunset, AI Highlight Video will capture clearer, brighter and brighter portrait videos on the front and rear cameras.
From the first Reno series to the newer Reno7 series, OPPO has never stopped exploring imaging technology. With hardware and algorithms, OPPO brings Portrait Expert to its global users with the new OPPO Reno7 series.
Looking ahead, OPPO will continue to explore new imaging possibilities through advances in hardware and software. The Reno series will further explore the possibilities of portrait symbology and symbol quality to bring even more professional portrait photography to users around the world.
About OPPOOPPO has been a leading global generation logo since 2004, committed to delivering products that seamlessly combine art and cutting-edge generation.
OPPO’s project is to create an eco-friendly formula of smart multi-access devices for the era of smart connectivity. Smartphones have just been a gateway for OPPO to offer a varied portfolio of state-of-the-art, smart formula, software and hardware technologies. In 2019, OPPO presented a three-year US$7 billion R investment plan
OPPO firmly pursues the creation of the most productive technological products and technological art for global users. Based on the elements of the leading, young and beautiful brand, OPPO is committed to the project of allowing ordinary users to enjoy the good looks of technology.
For the past 10 years, OPPO has focused on making smartphones with unmatched camera capabilities. OPPO introduced the first cell phone, the Smile Phone, in 2008, which marked the launch of the brand’s epic adventure in exploring and creating a common generation. For years, OPPO has built a number one culture, which has become a reality by inventing the world’s first rotating camera smartphone in 2013, launching the world’s thinnest smartphone in 2014, being the first to introduce the “Periscope” camera generation with 5X zoom and the progression of the first advertising 5G smartphone in Europe.
Today, OPPO ranks fourth in the world among smartphone brands. OPPO brings the generation aesthetic to global consumers through the colorOS and web formula experience like OPPO Cloud and OPPO.
OPPO activities cover 40 countries with more than six institutes and five R centres.
About OPPO MEAOPPO began its adventure in the Middle East and Africa (MEA) region in 2015 after building its regional workplace in Egypt. Following the great fortune of the brand’s sales center in Cairo during the first year, OPPO accelerated its expansion plan in the MEA region and opened its domestic operations in the UAE in 2019. Oppo now physically offers in more than thirteen markets across the region, adding Egypt, Algeria, Tunisia, Morocco, Bahrain, Saudi Arabia, Oman, Kuwait, Qatar, Kenya, Nigeria, South Africa and the Levant.
For its presence in the region in line with its product localization strategy, OPPO invested more in the MENA region and established its own factory in Algeria in 2017, adapting the first Chinese logo to build a production plant in North Africa. Based on the wisdom of local consumers in each country, OPPO has developed advances in product localization, taking into account multiple perspectives for each market, adding product localization, to better satisfy the fundamental desires of users; marketing localization, to talk more with young local visitors; and location of skills, to better perceive local consumers and provide an optimal service to the visitor.
Over the past year, OPPO has to adjust in particular its product diversity in the Middle East region. This included the launch of its flagship OPPO Find X series and the advent of the OPPO Reno series. OPPO will continue to develop its local product line to offer more premium series to consumers in the region.
A forward-thinking foreign generation company, OPPO strives to be a sustainable company that contributes to a larger world and has implemented positive changes in every imaginable way by activating local networking projects and humanitarian and charitable campaigns.
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SOURCE OPPO