SugarCRM Wins 2022 CRM Excellence Award for Second Consecutive Year

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Sugar’s AI-powered CRM platform was identified for helping consumers drive business expansion and deliver high-definition experiences to visitors

CUPERTINO, Calif. , May 18, 2022–(BUSINESS WIRE)–SugarCRM announced that it has been named the winner of the 2022 CRM Excellence Award. Sugar received the award from CUSTOMER mag and TMC, a corporate incorporated global media outlet for the time being consecutive year.

Sugar has been identified for its excellence in integrating synthetic intelligence (AI) across the platform portfolio. With an AI-powered CRM platform, sales, marketing, and service groups can take advantage of action tips, lead conversion tips, lead closing predictions, and recommendations on ideal visitor profiles, even with limited or incomplete CRM data.

“This award underscores our commitment to making CRM more available by offering a modern AI-powered platform that reduces complexity and complicates things for sales, marketing and service professionals,” said Christian Wettre, senior vice president and general manager of Sugar Platform, SugarCRM. “By enabling the platform to get the job done, companies can work smarter, not harder, with device learning and predictive analytics improving the chances of visitors enjoying success, which is critical to earnings growth. “

“The CRM Excellence Award recognizes Sugar for being a true CRM partner for its customers,” said Rich Tehrani, CEO and Editor-in-Chief of TMC Group. “Sugar demonstrated to the editors of CUSTOMER magazine that it is platforming its customers’ business processes through streamlining and facilitating the data needed to retain its greatest vital asset: its customers,” Tehrani added.

Based on hard-to-update data, the CRM Excellence Awards are based on facts and statistics that demonstrate innovations made through the winning product in a visitor’s business. Winners were selected based on the ability of their product or service to help make the visitor’s dating bigger and wider to global, covering the entire corporate and the visitor’s entire life.

This novelty in CRM excellence follows Sugar’s victory in the following key 2022 industry awards programs:

Best New Product Version for Lead Generation Solution (Gold) – 2022 Stevie American Business Awards

Best New Product Version for CRM Suite – Medium (Gold) – Stevie Sales

Winner – Best CRM Platform – 2022 CX Today CX Awards

Winner – CRM Watchlist Award 2022

Sugar enables businesses to expand and strengthen successful relationships with visitors by delivering highly applicable custom reports around visitor adventure through the rugged SugarPredict AI engine. Enterprises. Sugar’s deep learning platform puts the power of AI in the hands of each and every company, regardless of size, adulthood, or technical sophistication– pioneering AI for each and every one.

About Sugar CRM

SugarCRM is how marketing, sales and service groups get a transparent picture of each visitor to help businesses achieve new levels of functionality and predictability. Sugar is the CRM platform that makes things easier.

Thousands of corporations in more than 120 countries rely on Sugar for high-definition CX by allowing the platform to get the job done. Based in Silicon Valley, Sugar is subsidized through Accel-KKR. For more information about SugarCRM, visit: www. sugarcrm. COM.

See the edition in businesswire. com: https://www. businesswire. com/news/home/20220518005358/en/

Contacts

Erin LutzLutz Public Relations and Marketing (for SugarCRM)erin@lutzpr. com 949-293-1055

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