It turns out that Microsoft is doing it again, sending unwanted warnings to Windows users that are hard to avoid. And while in the past, noticed users asked to leave Chrome for Edge for security reasons, this time, clicking on the ad will charge you genuine money. money.
As discovered via Windows Latest, the new and very intrusive “let’s back up your files” pop-up warns users about the dangers of not backing up. Thankfully, Microsoft has the answer: OneDrive. La full-screen pop-up sells Windows 11 to “back up your desktop, documents, and symbol folders to the cloud so you can have peace of mind knowing they’re protected, even if something happens to that PC. “
The only challenge is that free backup has its limitations. As Windows Latex explains, “the Windows Backup feature is really clever [but] it’s worth noting that the free OneDrive storage is limited to 5GB, so you need to purchase storage space to use the Backup feature. ” Windows backup. It’s hard to imagine backing up your entire PC to OneDrive in the long term unless you have empty folders.
In other words, you’ll have to pay for this “peace of mind. “And in the wake of CrowdStrike’s blue screen of death debacle, those classified ads will likely locate a receptive and engaged audience.
Microsoft is walking a fine line with those contextual ads, leveraging its dominant position in desktop operating systems to offer other products and services. And while browser and search have been going on for some time, this OneDrive crusade is new.
As The Register says, “Microsoft is looking for attractive new tactics to annoy Windows users. . . Imposing a full-screen pop-up window that triggers them to back up their files using some other Microsoft product would likely be too much. ” “. Upsell, especially considering that much of the current Windows delight is faithful to ads.
Just like the Edge vs. Chrome, this one has a slightly threatening advantage: click here to protect yourself if something happens to this PC. And as in the browser wars, the question is whether it is appropriate for Microsoft’s dominant operating formula to drive its less dominant eco-formula, especially in the brave new world of access technologies. With over 70% of the global desktop operating formula market, Windows certainly qualifies.
Obviously, backing up your PC is smart advice and the cloud is the most productive position to do so. But you need to think conscientiously about which service to use before you start. While OneDrive is more tightly integrated with Windows than its competitors, once you’re at it, you’re unlikely to edit and copy files back and forth, so do some research and check the right vendor and garage level for you.
I have contacted Microsoft for any comment on this story.
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