With QR codes already built into classified ads running on the network, Lightbox takes the next logical step in moving advertising experiences forward. The product brings logo messages to life in physical environments on virtual devices to generate stories, discoveries, and drive overall engagement. from an undeniable analysis.
Augmented truth reports will be created and run through the company’s full-service lab, Lightbox Studios, in partnership with Zappar, the world’s leading augmented truth platform and consulting.