LEGO just stepped up.
According to the knowledge gathered through Buy Shares, the LEGO YouTube channel achieved a record 10.4 billion perspectives in June 2020, which rated the Danish toy organization as the most popular logo on the social video sharing site.
In position is the child-friendly channel Vat19, with 5.840 million views, followed by IDJVideos.TV with 4,490 million.
The channel of the very popular video game Angry Birds was also very well located, with the fourth overview number with 4.460 million views, while the Kids TV HD EggVideos channel had just under 4.250 million views.
RELATED: LEGO halts the marketing of police issues and donates $4 million to ”support black kids”
The news comes after the fundamental toy company took action against the ongoing coronavirus pandemic and took a position opposed to racial injustice and police brutality in the wake of George Floyd’s death.
In April, the iconic toy manufacturer announced how it was helping physical care personnel on the front line of combat opposite COVID-19.
A LEGO plant in Billund, Denmark, has changed several of its molding machines to produce more than 13,000 face screens according to the day for Danish fitness authorities’ staff, the company once told PEOPLE in the past.
“A few weeks ago, a colleague from our incredible artistic engineering branch learned that there was a desperate need for COVID-19 protective devices in Denmark,” the company said. “He contacted the rest of his team with his visor concept and began testing production concepts. The design and quality have been approved by local fitness authorities.
LEGO posted behind-the-scenes footage of the visor manufacturing procedure on its Instagram page, where workers appeared examining and testing the equipment, which would help the eyes of those who are concerned about patients with the highly contagious virus.
RELATED: LEGO plant moves to production of 13,000 viewfinders according to day for physical care in the middle of the coronavirus
Then, last month, LEGO Group announced on Instagram that it would donate $4 million to “organizations committed to supporting young black people and educating all young people about racial equality.”
“We are the black network opposed to racism and inequality,” the corporation said. “There’s a lot to do.”
“Given recent developments, LEGO has requested that the following products be removed from sites and any marketing as soon as possible,” the email says to Toy Book, the 31-set directory depicting scenes with police, firefighters and White House.
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“We have asked our partner components not to post LEGO promotional content as part of our resolve to comply with the #BlackOutTuesday and to suspend posting content on our social media channels in reaction to tragic occasions in the United States. misunderstandings and we will make sure that we have clearer our intentions in the future,” he said.