ELEVATED POINT: the virtual department of foreign market centers, IMC_di, has presented Juniper, the new identity of the logo for its entire virtual toolset.
A key to the new suite will be Juniper MKT, a new B2B e-commerce market introduced in January 2021 for the gift, home and clothing industries.
“Juniper’s launch is representative of our progress and reflects our momentum,” said Eric Dean, president of IMC_di. “Juniper is an unwavering company and the main physical markets of BMI.
The call reflects the persistent nature of virtual tools, Dean said, as the company develops an inclusive market and suppliers, with all products interconnected.
Composed of a set of five built-in equipment, Juniper’s suite offers 3 degrees to allow companies of all sizes to tailor the equipment to their express wishes and budgets. The suite will also come with critical multi-line features that will allow suppliers and their representative teams to work in combination to grow their business through e-commerce.
The juniper consists of built-in parts:
He added: “While we have evolved to offer BMI consumers legacy technologies, such as ShopZio and Catalog Connection, to meet immediate business needs, we are excited to move towards our original goals.”
Vicky Jarrett has worked with furniture industry publications, adding Furniture Today, Retail Ideas, Our State mag and Casual Living, for more than 20 years and joined Furniture Today as editor-in-chief in 2016.
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