They responded with new features that empower the user and official channels that have voting-related elements.
At the center of some of these methods were entities that created pages that knew themselves as a source of information. In reality, they were a fundamental political entity, but because they were technically “new”, they were subject to the same regulations imposed on political entities. Self-reported media entities will now have the same criteria applied.
Tracking those moves means that Facebook wants to outline entities very accurately. First, this is how Facebook describes whether an entity is a political body or a politician:
These definitions are because they are referenced in this new policy which will outline a political medium.
The next step is to the news agencies where the aforementioned actors can be stakeholders.
Include:
Publishers who, as a means of communication, meet the above criteria, will receive a different treatment.
Aside from the tribulations discussed earlier since the 2016 election, there’s probably something else that has motivated the timing of this increase. Last July, Google demonstrated that it would put in place new policies to take additional strong action against advertisers hiding their identities, but it would also not allow the distribution of illegally received data to click on their ads.
Facebook showed axios. The full draft can be found here.
The Axios website also discusses more details about Google’s click bait and identity masking restrictions.
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Susan is the paid media reporter for the Search Engine Journal. A marketing veteran for about 20 years, she has been successful at Array.. [Read the full biography]
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